It’s super important to promote your collection before it’s ready to sell! In this post, I share the reasons why…
Andrew from Activewear brand Alphapparel has kindly offered to be interviewed and share his experience of starting a brand….
In this article I give an overview of the steps from design idea to manufacture….
In this blog post I share my tips for starting a sustainable clothing brand….
In case you missed it, I went to Vietnam recently in search of fabric. Here’s what I learnt….
This post shares 10 important fashion industry terms that you need to know before going to production…
This post shares the 5 mistakes I regularly see brands making and how you can do things differently in order to attract more customers to your brand…
This video explains 10 fashion manufacturing terms you need to know for production…
This video walks you through 5 marketing mistakes that I see fashion brands making, so you’ll be able to avoid them…
I was happy to get the opportunity to write for the Indie Source blog. In the article I share the 5 most common fashion industry misconceptions…
I’m launching an exciting new feature on the blog, where you can get your fashion business questions answered…
This article looks at some considerations for opening your own store or website for your fashion brand…
In this post I talk about ways to attract customers to your fashion business and how to keep them coming back….
If you want to get my latest fashion industry training first, beta testing is perfect for you. This post covers what it is and how you can take part….
Lots of brands decide to use Instagram for their business, but often people approach this in the wrong way, resulting in a lack of sales….
Thinking of starting a fashion brand in 2019? Here’s a few tips to get you going…
I was really thrilled to get a mention in the Condé Nast Perspective Newsletter, a free newsletter which gives fashion industry insight and analysis…
I’m excited to announce that I’m adding a new module to the Fashion Startup online course, which will be available free of charge to anyone who has purchased the programme….
I've collaborated with 'The Fashion Conversation' on another article; this time I’m talking about my take on the AW19/20 fashion trends…
Looking to grow your fashion business in 2019? This post looks at ways you can improve your sales and performance…